From Donation to Impact – How MazikNFP Streamlines Fundraising and Engagement

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From Donation to Impact

In 2025, online fundraising in the UK grew by 21%, with mobile devices driving 57% of nonprofit web traffic. Yet, donor retention continues to challenge the sector, with only ~19% of first-time donors returning.

The MazikNFP fundraising solution solves this by transforming every phase of the donor lifecycle. It is built on the Microsoft Cloud for nonprofits to streamline giving and automate donor relationship management. It delivers real-time insights that drive impact via integrated donor engagement software and powerful fundraising data analytics.

Simply, it is where modern nonprofit fundraising software meets measurable impact.

The End of Microsoft’s Fundraising Tool: What You Need to Know

Microsoft is retiring its Fundraising & Engagement (F&E) solution on 31 December 2026. Without a plan to move forward, teams risk running on unsupported systems, exposing themselves to security threats, data fragmentation, and operational downtime.

To avoid that, Microsoft recommends three transition paths, i.e., building a custom system, using its Power Apps fundraising template, or switching to a purpose-built ISV solution like MazikNFP. The latter is especially appealing to organisations already invested in the Microsoft cloud for nonprofits, as it delivers continuity with added capabilities.

MazikNFP is a comprehensive nonprofit fundraising software suite that aligns with existing Microsoft tools while addressing many of the limitations that have held legacy systems back.

Challenges with Traditional Fundraising Platforms

The average charity today juggles multiple disconnected tools to manage day-to-day operations. A survey revealed that 45% of UK charities reviewing their CRM are considering major changes, mostly due to frustration with complex, disconnected tech environments.

Legacy systems usually lack the user-friendly interfaces needed for speed and productivity. Even worse, critical processes like Gift Aid claims are mostly manual, slow, and error-prone. At a time when supporters demand transparency, it is no surprise that 24% of donors stop giving because they don’t know where their money went.

Throw in GDPR, HMRC Gift Aid rules, and the burden of maintaining audit trails, and it becomes clear why so many nonprofits are re-evaluating their tech stacks. A modern charity CRM software or robust donor management system, ideally part of a unified nonprofit engagement platform, is not only a “nice-to-have” anymore, but it is also essential.

Why MazikNFP Is A Seamless, Scalable Replacement

MazikNFP is engineered to fit naturally into the Microsoft technology ecosystem. It is built on Dynamics 365, Power Platform, Azure, and Dataverse, which are all core components of the Microsoft cloud for nonprofits

The platform is fully aligned with the Nonprofit Common Data Model (CDM) for structured and interoperable data handling across fundraising, finance, and programme delivery.  

Here is everything that MazikNFP offers:

1. End-to-End Fundraising and Donor Management

MazikNFP drives smarter decisions across the entire supporter lifecycle. Its core functions represent a robust donor management system that goes well beyond basic CRM.

  • 360° Donor Profiles

The platform centralises constituent data for complete visibility into donor history, preferences, and interactions. It supports segmentation, relationship tracking, and household grouping to empower more personalised outreach and strategic targeting.

  • Recurring Gift & Pledge Management

MazikNFP automates donor reminders, handles recurring contributions, and tracks pledge milestones. These tools help boost loyalty and streamline donor relationship management, and make regular giving easy to manage for both the organisation and the supporter.

  • Event & Campaign Management

With built-in tools to plan, execute, and analyse campaigns and events, fundraisers can track ROI and fine-tune engagement strategies in real-time. It is everything you need to run successful campaigns in one unified fundraising software for charities.

  • Gift Aid Compliance

Fully automated HMRC Gift Aid claim processing saves time, eliminates errors, and ensures audit-ready documentation. This is critical for maintaining eligibility and compliance.

  • Multi-Channel Donation Processing

MazikNFP supports a range of giving methods (online, offline, mobile, and in-person), which makes it one of the most flexible online fundraising platforms UK charities can adopt. With the Donation Station App, organisations can accept card, cash, cheque, Direct Debit, and recurring gifts seamlessly.

  • Donor Portal (via Power Pages)

MazikNFP includes a user-friendly online portal built with Microsoft Power Pages for donors to take control of their giving experience. It is a central place where supporters can stay informed, manage their donations, and engage with your organisation on their own terms. Here is what if offers: 

  • Real-time updates on projects and programmes.
  • Easy access to donation history and receipts.
  • Pledge and recurring gift management tools.
  • Personalised communication features that keep donors informed and connected.

2. Real-Time Insights & Strategic Impact

MazikNFP enables evidence-based decision-making through powerful built-in analytics and automation tools. It removes guesswork and equips charities with the data they need to act faster and smarter.

These features work together to enhance visibility and drive more informed fundraising decisions:

  • Power BI Dashboards: It visualises donations, campaign results, KPIs, donor LTV, and churn trends in real-time. With this, refining strategies and demonstrating the impact of fundraising campaigns is made a lot easier.
  • Azure Function Apps: It automates repetitive backend tasks and frees up your team to focus on mission delivery while improving operational efficiency.
  • AI Personalisation & Predictive Analytics: It spots high-value supporters, automates follow-ups, and re-engages lapsed donors through targeted, data-driven campaigns. It is a modern upgrade to traditional donor engagement strategies.

4. Volunteer & Grant Lifecycle Management

MazikNFP goes beyond donations by managing the people and funding that power your programmes. These modules integrate smoothly into your overall nonprofit fundraising software strategy for more cohesive operations.

It onboards new volunteers, assigns roles based on skills, and tracks hours and outcomes with Volunteer Management.

Besides that, the Grant Management monitors funding applications, compliance, budgeting, and reporting, all in one place. Multi-funder tracking and analytics improve both transparency and accountability.

5. Integrated Engagement Tools

What sets MazikNFP apart is how well it connects different teams and data sources. These tools unify your engagement strategy, reduce silos, and ensure your organisation can scale effectively.

Here is how MazikNFP strengthens cross-functional collaboration and personalisation:

  • Dynamics 365 Customer Insights: It creates unified donor, volunteer, and grant seeker profiles to improve segmentation and personalise outreach across all channels. It is an extremely important component of a modern nonprofit engagement platform.
  • Customer Service: It equips your support team with self-service portals, case tracking, and fast response workflows that improve satisfaction and build trust.

6. From First Click to Long-Term Loyalty

MazikNFP is designed to build sustained relationships, not just process transactions. From the moment someone donates, the platform begins guiding them through a personalised journey. 

It converts first-time donors into long-term supporters through automated engagement and boosts recurring donor retention up to 83%, compared to 31% for one-time contributors. It also increases donor lifetime value (LTV) by up to 5.4x, using advanced insights and segmentation. 

All of this is powered by fully automated donor lifecycle management that make sure timely, personalised outreach and measurable outcomes to strengthen supporter loyalty over time.

Final Words: Why MazikNFP is the Future of Fundraising

MazikNFP gives charities a much-needed upgrade from disconnected systems and manual processes. From automated Gift Aid claims to personalised donor journeys, it is built to solve the exact challenges nonprofits face today, especially with Microsoft’s F&E on the way out. 

With everything running on the Microsoft cloud for nonprofits, you get the confidence of familiar tools backed by powerful new capabilities.

Better tools mean less admin, more meaningful connections with donors, and more time to focus on the work that really matters, which is your mission.

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